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  • Iowa State University
Event Management Case Study: The Case of International Front Runners
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Sponsorship management is activities that an event organization engages in to secure support from sponsors and manage the interests of sponsors at the event. The organizer and sponsor are jointly interested in successfully operating events for their mutual benefit. This section provides an overview of sponsorship management for events. The differences between sponsorship and advertising were compared for their strengths and weaknesses. The sponsorship management of a social event was discussed from the prospective from the perspective of organizers and sponsors. A case study on an LGBT+ event provided a case problem for how to construct a social media sponsorship package.

Subject:
Business and Communication
Finance
Management
Marketing
Public Relations
Material Type:
Activity/Lab
Case Study
Homework/Assignment
Lesson
Lesson Plan
Provider:
Iowa State University
Author:
Eric Olson
Heeyle Park
Olson Eric
Park Heeyle
Date Added:
03/17/2020
Event Management Case Study: The Case of a Wedding
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Financial management helps an event planning operation to achieve a profitable future in the competitive business environment. Astute financial management involves securing, allocating and controlling financial resources held by the operation. Good budgeting practices ensure a successful outcome of an event that meets financial objectives. A real-life case study is provided for students to apply financial management principles.

Subject:
Business and Communication
Finance
Management
Material Type:
Activity/Lab
Case Study
Homework/Assignment
Lesson
Lesson Plan
Provider:
Iowa State University
Author:
Eric Olson
Heeyle Park
Olson Eric
Park Heeyle
Date Added:
03/17/2020
Food Product Development Lab Manual
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CC BY-NC-SA
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A practical how-to illustrating the process of developing a new food product from ideation and formulation to processing and lastly commercialization. This book highlights the overall process and gives instructions for each of the steps along the way.

Subject:
Career and Technical Education
Culinary Arts
Material Type:
Textbook
Provider:
Iowa State University
Date Added:
08/30/2021
Future Teachers Storytelling
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CC BY-NC
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This is the second entry in the Humanizing Science through STEM and the Arts (STEAM) interdisciplinary project (the first is available at Humanizing Science through STEAM Challenges).
For this series, the author/instructors collaborated with a cohort of future teachers in a science methods class who were majoring in Early Childhood Education. The future teachers authored stories for children inspired by Braiding Sweetgrass by Robin Wall Kimmerer, and then read them aloud as part of a giving-back, service-learning activity.

Subject:
Education
Material Type:
Module
Reading
Teaching/Learning Strategy
Provider:
Iowa State University
Author:
E.J. Bahng
Emma Kielion
Hannah Alff
Jenna Fisher
John M. Hauptman
Julia Franco
Lauren Greiman
Lauren Henninger
Margarita Argueta-Naranjo
Skyler Johnson
Date Added:
06/20/2023
Genetics, Agriculture, and Biotechnology
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CC BY-SA
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This textbook provides an introduction to plant genetics and biotechnology for the advancement of agriculture. A clear and structured introduction to the topic for learners new to the field of genetics, the book includes: an introduction to the life cycle of the cell, DNA and how it relates to genes and chromosomes, DNA analysis, recombinant DNA, biotechnology, and transmission genetics.

Subject:
Genetics
Life Science
Material Type:
Textbook
Provider:
Iowa State University
Author:
Donald Lee
Walter Suza
Date Added:
10/15/2021
A Guide to MATLAB for ME 160
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CC BY-NC-SA
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This textbook provides an introduction to the MATLAB programming language for first-year mechanical engineering students enrolled in ME 160. Designed to follow the content taught in class, this book provides a supplement to in-class learning that is presented at a level that is understandable to a student with no experience coding before coming to Iowa State University.

Subject:
Applied Science
Engineering
Material Type:
Textbook
Provider:
Iowa State University
Author:
Austin Bray
Reza Montazami
Date Added:
06/18/2022
Human Reproduction: A Clinical Approach
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CC BY-NC
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This book is designed to provide a deep understanding of the biological and biomedical aspects of human reproduction, covering a both basic reproductive biology and clinical applications.

Subject:
Anatomy/Physiology
Applied Science
Biology
Health, Medicine and Nursing
Life Science
Material Type:
Textbook
Provider:
Iowa State University
Author:
Dr. Hala Bastawros
Date Added:
01/10/2024
Humanizing Science through STEAM Challenges
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CC BY-NC
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In a science methods course during the Covid19 pandemic, 51 future elementary teachers authored children's books and then read them aloud as part of a giving-back, service-learning activity as Open Educational Resources (OER). The 51 children's stories and their accompanying audiobooks aim to integrate STEM and the Arts to humanize science and scientific inquiry with history and philosophy of science in mind.

Subject:
Education
Material Type:
Textbook
Provider:
Iowa State University
Author:
E.J. Bahng
John M. Hauptman
Date Added:
11/18/2021
Individual and Family Development, Health, and Well-being
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CC BY-SA
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This book provides an overview of lifespan developmental tasks (physical, cognitive, language, social, emotional) examined from individual and family theoretical perspectives. It covers topics related to families, diversity, individual and family health and well-being, and reciprocal relationships as affected by external factors.

Subject:
Biology
Life Science
Social Science
Sociology
Material Type:
Textbook
Provider:
Iowa State University
Author:
diana lang
laura overstreet
lumen learning
nick cone
Date Added:
08/01/2022
Introduction to Mechanical Engineering Design
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CC BY-SA
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A collection of readings and exercises aligned with the course, ME 270, Introduction to Mechanical Engineering Design, at Iowa State University. This course provides an overview of mechanical engineering design with applications to thermal and mechanical systems, and an introduction to current design practices used in industry. As part of the course design, learners will complete a semester-long team project focused on addressing societal needs.

Subject:
Applied Science
Engineering
Material Type:
Activity/Lab
Textbook
Provider:
Iowa State University
Author:
Iowa State University
Jacqulyn A. Baughman
Date Added:
03/10/2023
Languages for Professions: Global Professionals
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Iowa State University's Languages and Cultures for the Professions (LCP) program allows students to pursue a professional track degree—in the College of Business, the College of Agriculture, or the College of Engineering—while at the same time pursuing a second major in their chosen language in the College of Liberal Arts and Sciences (within the Department of World Languages and Cultures). But, it’s not just a language that students enrolled in this program are learning. LCP students are gaining the skills to be successful cultural entrepreneurs; they are not only able to communicate in a second language, but they become culturally competent and develop the skills to succeed in multicultural and multilingual professional settings. In this video, LCP graduates and current students share what it means to them to be culturally competent global professionals.

Subject:
Arts and Humanities
Languages
Material Type:
Case Study
Provider:
Iowa State University
Author:
Iowa State University
Megan Myers
Date Added:
08/25/2021
Languages for Professions: In the Workplace
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Iowa State University's Languages and Cultures for the Professions (LCP) program allows students to pursue a professional track degree—in the College of Business, the College of Agriculture, or the College of Engineering—while at the same time pursuing a second major in their chosen language in the College of Liberal Arts and Sciences (within the Department of World Languages and Cultures). But, it’s not just a language that students enrolled in this program are learning. LCP students are gaining the skills to be successful cultural entrepreneurs; they are not only able to communicate in a second language, but they become culturally competent and develop the skills to succeed in multicultural and multilingual professional settings. In this video, global professionals share about their current positions and workplace culture.

Subject:
Arts and Humanities
Languages
Material Type:
Case Study
Provider:
Iowa State University
Author:
Iowa State University
Megan Myers
Date Added:
08/25/2021
Languages for Professions: University Experiences
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CC BY
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Iowa State University's Languages and Cultures for the Professions (LCP) program allows students to pursue a professional track degree—in the College of Business, the College of Agriculture, or the College of Engineering—while at the same time pursuing a second major in their chosen language in the College of Liberal Arts and Sciences (within the Department of World Languages and Cultures). But, it’s not just a language that students enrolled in this program are learning. LCP students are gaining the skills to be successful cultural entrepreneurs; they are not only able to communicate in a second language, but they become culturally competent and develop the skills to succeed in multicultural and multilingual professional settings. In this video, LCP graduates and students discuss experiences that helped them to feel confident in multilingual professional settings.

Subject:
Arts and Humanities
Languages
Material Type:
Case Study
Provider:
Iowa State University
Author:
Iowa State University
Megan Myers
Date Added:
08/25/2021
Legislative Framework Slides
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CC BY
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Lecture slides developed to accompany ARTID 569A: Inclusive Environments, an Interior Design course offered at Iowa State University. These slides cover the history of disability rights in the United States, design standards, and more. Questions are included within the slides for assessment.

Subject:
Applied Science
Architecture and Design
Material Type:
Lecture Notes
Provider:
Iowa State University
Author:
Julie E N Irish
Julie Irish
Date Added:
03/09/2020
Library 160: Introduction to College-Level Research
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CC BY-SA
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You will learn how scholarly information is produced, organized, and accessed; how to construct and use effective search strategies in a variety of web tools and scholarly databases; how to choose finding tools appropriate to the type of information you need; critical thinking skills in the evaluation of resources; and best practices in the ethical use of information.

Subject:
Applied Science
Information Science
Material Type:
Textbook
Provider:
Iowa State University
Author:
Iowa State University Library Instruction Services
Date Added:
08/30/2021
Macroevolution @ ISU - BIOL 465X/EEOB 565X
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Open courseware for Macroevolution, focusing on research methods and software packages, such as R.

Course description
Evolutionary thinking provides the underpinnings of modern biology. In recent decades, the field of macroevolution (evolution above the species level) has matured into a rich discipline with a well-developed mathematical theory for testing hypotheses of species diversification, for understanding trait evolution, and evaluating patterns of covariation across the tree of life. This course will provide a synthetic view of biology and how life on earth has changed over time.

Course Outcomes
Upon completion of the course, students will:
Understand patterns of diversity in the fossil record, and changes in that diversity over time
Understand macroevolutionary patterns and processes, and the difference between gradualism, stasis, and punctuated equilibrium
Become familiar with ‘tree thinking’, and understand the principles of using a phylogenetic perspective to address evolutionary questions in biology
Gain experience in applying cutting-edge phylogenetic methods for testing hypotheses in macroevolution

Subject:
Applied Science
Biology
Ecology
Environmental Science
Life Science
Mathematics
Measurement and Data
Physical Science
Material Type:
Activity/Lab
Full Course
Lecture Notes
Module
Syllabus
Provider:
Iowa State University
Author:
Josh Justison
Tracy Heath
Date Added:
07/05/2022
Methods of Teaching Early Literacy
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CC BY
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This open textbooks covers theories, teaching strategies, and instructional materials pertinent to teaching reading and writing in grades PK-3, with an emphasis on integrating reading, writing, speaking, and listening, as well as integration across content areas while addressing diversity and inclusion.

Subject:
Education
Elementary Education
English Language Arts
Language Education (ESL)
Reading Foundation Skills
Material Type:
Textbook
Provider:
Iowa State University
Author:
Constance Beecher
Emily Hayden
Nandita Gurjar
Sohyun Meacham
Date Added:
07/26/2023
A Mixed Course-Based Research Approach to Human Physiology
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CC BY-NC-SA
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The Biology 256 Laboratory course was designed to provide students with hands-on access to modern techniques in human physiological analyses using the course-based research pedagogical approach. In this course, students will learn how to perform literature searches; generate research questions and hypotheses; design experiments; collect, analyze, visualize and interpret data; and present scientific findings to others. The Biol 256L curriculum offers a high-impact human physiology experience that fosters the critical thinking skills required to be a successful citizen in a modern world filled with misinformation.

Subject:
Anatomy/Physiology
Life Science
Material Type:
Textbook
Provider:
Iowa State University
Author:
Karri Haen Whitmer
Date Added:
02/02/2021
Molecular Plant Breeding
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CC BY-NC
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This book focuses on genomics and plant biotechnology approaches used in plant breeding, the analysis of genomic data, and their application in quality control measures. The application of alternative genomic technologies to enhance conventional breeding strategies is also presented.

Subject:
Agriculture
Career and Technical Education
Material Type:
Textbook
Provider:
Iowa State University
Author:
Kendall Lamkey
Laura Merrick
Madan Bhattacharyya
Thomas Lübberstedt
Ursula Frei
Walter Suza
William Beavis
Date Added:
04/28/2023
Open Signals and Systems Laboratory Exercises
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CC BY-NC
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Open Signals and Systems Laboratory Exercises is a collection of lab assignments that have been used in EE 224: Signals and Systems I in the Department of Electrical and Computer Engineering at Iowa State University. These lab exercises have been curated, edited, and presented in a consistent format to improve student learning.

Subject:
Applied Science
Computer Science
Material Type:
Activity/Lab
Textbook
Provider:
Iowa State University
Author:
Andrew K. Bolstad
Julie A. Dickerson
Date Added:
10/15/2021